Location
Kent
Objective
Team Engagement
Duration
1 Evening
Visitors
50–300 Guests
What They Needed
We delivered a large-format branded Scalextric activation for Shapes during their exclusive client and partner networking event, creating a high-impact interactive entertainment experience inside a glass marquee venue. Featuring bespoke branding for HICO Group and Bemix alongside a competitive fastest lap challenge, the activation encouraged networking, audience engagement, and memorable interaction between guests and key business stakeholders.
What We Delivered
A fully managed, bespoke Scalextric experience — custom-built to match the brief, delivered on time, and professionally hosted throughout. Every detail, from the trackside branding to the race format, was designed to hit the event's specific objectives.
What Happened
- →Crowds gathered throughout the event
- →Continuous queue of participants
- →Highly engaged audience
- →100% five-star feedback
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